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The Mass Ornament

The criteria for cultural importance are not popularity, marketability, or influence. Import is weighed in granular increments, accumulative intuition. Mass movement is science. Stirring a single soul is magic.

The Pretty Things Are Going to Hell

The question of what to do with one’s days is at the root of the Western conception of damnation and salvation. Labour in wisdom, and not for pleasure, is considered goodness before God.

The Structure of Spirit

High-concept narratives and three-chord pop songs tend to resonate most deeply in the subconscious, encouraging repetition and positioning themselves perfectly for mass approval.

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